ModoVanGelder

Projects for the ModoVanGelder Papier corporate identity and visual communication includes the restyling of typographical identity and house style, various publications for different paper collections, various paper brochures, events, stand design and motion graphics

ModoVanGelder paper is a long term client for which we developed a large diversity of resources. On corporate identity level Solar Initiative did a 'redesign' on the basis of simple visual elements and a clear graphic groundwork. Starting point was a repositioning of the organisation on both corporate and product level. Moreover at product level Solar Initiative designed for their respective paper collection several appropriate brand identities and communication resources such as brochure lines, product cards, product pallets, design of new paper collection and publications 'the strength of...', magazine 'paper speaks', brochure, posters etc.

ModoVanGelder is an independent paper wholesale trader, employing 150 people, dedicated to the distribution of paper and wrapping materials. ModoVanGelder belongs to M-real, the European market leader on the production of fine paper. M-Real has an annual turnover of 5.5 billion Euro and 16.500 employees