de Bijenkorf

Our role within defining the imagery of our long-term client, the upscale Dutch department store De Bijenkorf, grew from photography production to the complete concept development of communication themes and business-to-consumer magazines, including art direction and design.

Summer guide April 2018

de Bijenkorf editorial magazine layout cover
de Bijenkorf editorial magazine layout
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de Bijenkorf editorial magazine layout

Fashion guide March 2018

Bijenkorf, magazine, design
Bijenkorf, magazine, concept, design, editorial design, content creation
Bijenkorf, magazine, concept, design, art direction, photography production, Linda Tol, Peter Stigter
De Bijenkorf, magazine, art direction, photography production, design, branding, Martien Mellema
de Bijenkorf, magazine, art direction, photography production, Yarden Lawson
de Bijenkorf, magazine, Yokaw Pat, art direction, photography production

Gift guide November/December 2017

de Bijenkorf editorial magazine layout cover
de Bijenkorf editorial magazine layout
de Bijenkorf editorial magazine layout
de Bijenkorf editorial magazine layout
de Bijenkorf editorial magazine layout
de Bijenkorf editorial magazine layout

Fashion guide fall/winter 2017

de Bijenkorf editorial magazine layout fashion cover
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de Bijenkorf editorial magazine layout fashion
de Bijenkorf editorial magazine layout fashion
de Bijenkorf editorial magazine layout fashion
de Bijenkorf editorial magazine layout fashion

Videos

Bijenkorf Magazine 2016/2017

de Bijenkorf editorial magazine layout fashion cover
de Bijenkorf editorial magazine layout fashion cover
de Bijenkorf editorial magazine layout fashion cover
de Bijenkorf editorial magazine layout fashion cover
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de Bijenkorf editorial magazine layout fashion kids
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de Bijenkorf editorial magazine layout fashion lingerie
de Bijenkorf editorial magazine layout fashion
de Bijenkorf editorial magazine layout fashion
de Bijenkorf editorial magazine layout fashion kids
de Bijenkorf editorial magazine layout fashion

Inspiration March/April 2016

de Bijenkorf editorial magazine layout fashion cover
de Bijenkorf editorial magazine layout fashion cover
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de Bijenkorf Inspiration

de Bijenkorf editorial magazine layout fashion cover
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de Bijenkorf editorial magazine layout cover
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de Bijenkorf editorial magazine layout fashion
de Bijenkorf editorial magazine layout
de Bijenkorf editorial magazine layout
de Bijenkorf editorial magazine layout
de Bijenkorf editorial magazine layout
de Bijenkorf editorial magazine layout
de Bijenkorf editorial magazine layout

Solar Initiative is a creative agency based in Amsterdam, offering an inspirational and fresh perspective on (online) branding. Fashion Thinking  

defines our strategic approach and ensures that your brand is telling a story that resonates. Using contemporary trends as our starting point.

Branding
Content Creation
Concept Development
Creative Direction
Digital
Events

Film
Graphic Design
Photography
Retail
Strategy

West–Indisch Pakhuis
’s–Gravenhekje 1A
1011 TG Amsterdam
The Netherlands
+31 20 521 31 00
info@solar.nl